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Rhude streetwear founder raided company to fund lifestyle

The designer behind the Los Angeles-based streetwear company Rhude, a favorite brand of Jay-Z, Justin Bieber, LeBron James, Saweetie and many other celebrities, was accused in a federal lawsuit this week of raiding company funds to live like one of his rich and famous clients. The owner of a minority stake in the clothing line […]

Rhude Designer Fashion and His Own Immigrant Experience

When Rhude launched officially in 2014, a few factors were at play. There was the still-explosive growth of social media, of course. But there was also a scene forming in L.A. When Villaseñor talks about the early moments of his brand, he takes pains to note that he’s also speaking about “my peers and my […]

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